Saw Feist last night at Oran Mor and was struck by the number of people filming the gig on their phones and cameras (possibly to the detriment of experiencing the ‘here and now’?) and was wondering… If a move from product design to service design is a move from ‘you are what you own’ to ‘you are what you do’ does this constant digital documentation represent a new layer above that - a move to ‘you are what you document’.* With the emergence of facebook, myspace etc an unspoken function of these online communities is surely a digital persona, a record of your existence as defined by your friends (number of), your del.icio.us favourites, your flickr set. I blog therefore I am.

* Am sure Nokia et al are way ahead of the curve on this… if anyone has any interesting design stories about where this is heading would be keen to hear them.